As the end-of-year holiday season is in full swing, our aim at Google is to help shoppers browse for inspiration, discover new products and ultimately find what they’re looking for. This is why we are building an open ecosystem that connects merchants and customers around the world.
To help merchants reach more customers online, we welcome PrestaShop merchants globally to more easily integrate their product inventory across Google. Starting today, “PrestaShop Marketing with Google,” a new add-on to the PrestaShop Essentials suite, is available in France and in countries where Shopping campaigns are available, allowing 300,000 PrestaShop merchants to feature their products across Google in just a few clicks. This collaboration with PrestaShop will enable their merchants to become discoverable by millions of people across Search, the Shopping tab, Image Search and YouTube.
This is the first partnership of this scale with a French and European e-commerce platform. We hope that this collaboration will give shoppers more choice online, and help merchants meet their customers more easily during the end of the year holiday season and beyond.
Source: Official Google Webmasters Blog