“10 Golden Rules Of Internet Marketing”
The following 10 golden rules of internet marketing will help you build a successful website presence.
GOLDEN RULE #1: Perform Extensive Keyword Research
GOLDEN RULE #2: Start a Competitor Research Grid
GOLDEN RULE #3: Optimize Your Website to be both S.E. Friendly and user-friendly website & Setup your meta tags properly with your target keywords.
Step 1: “Keyword use in document title”
Step 2: “Keyword use in body text”
Step 3: “Keyword use in H1 headline texts”
Step 4: “Keyword use in domain name”
Step 5: “Keyword use in page URL”
Step 6: “Remove hidden, invisible or misspelled text”
Step 7: “Create “scan proof text” copywriting with BOLD and Italics”
Step 8: “No Duplicate Content”
Step 9: “Fix your Doc Type Tag”
Step 10: “Use Of Name Tag”
Step 11: “WIKI-ize your site with same site link texts”
Step 12: “Use Straight HTML Navigation Links on Your Website”
Step 13: “Optimize body copy for proper keyword density”
Step 14: “Validate your HTML code against http://validator.w3.org”
Step 15: “Optimize web page Load Times”
Step 16: “Auto Meta Generators”
Step 17: “Set up a 404 page and 301 page”
Step 18: “Set up proper robots.txt file”
Step 19: Add a site map to your website / Submit your site map to Google
GOLDEN RULE #4: Make your site a “Call to action, Direct Response Site”
Step 1: “Install a Email-a-friend Module”
Step 2: “Install a bookmarking/social networking Module”
Step 3: “Install a Free Report (top 10 reason why…enter email to get it) Module”
Step 5: “Install a Most Popular Articles Module”
Step 6: “Install a Polls Module”
Step 7: “Install a Video Module”
Step 8: “Install an omnipresent Request Info Module in sidebar”
Step 9: “Install a Audio Module”
Step 10: “Install a blog and post updates weekly”
Step 11: “Install a Live Chat module”
Step 12: “Install a Happy Birthday Module”
Step 13: “Install a Commenting System”
Step 14: “Install RSS subscription module to generate repeat visitors”
Step 15: “Install RSS syndication module to syndicate helpful articles on your website – good for SEO benefit”
GOLDEN RULE #5: Make your site “trustworthy” in the eyes of your visitors
Step 1: “Install Security Logos and Web Seals”
Step 2: “Install a Help Desk module”
Step 3: “Install a Testimonials module”
Step 4: “Install a Live Talking Person on your website”
GOLDEN RULE #6: Off Site Promotion
Step 1: “Local Listings! Get your domain listed locally
Step 2: “Setup Google Webmaster Tools Account and Google Analytics”
Step 3: “Leverage the power of social media”
Step 4: “Spread the word around using the free Press Release websites”
GOLDEN RULE #7: Start an inbound/outbound Link Campaign with the Smart Choice Link Manager
GOLDEN RULE #8: Start a forum posting campaign
GOLDEN RULE #9: Create useful articles and post them on your website. Then disseminate them across the internet.
Step 1: “Create keyword rich articles for your website”
Step 2: “Submit articles to article directory websites”
GOLDEN RULE #10: Submit your optimized website to the search engines