Marketing Infographics

Educate customers and build trust with infographics

According to Content Marketing Institute, “Marketers who use infographics grow their website traffic an average of 12% more than those who don’t.” Infographics are a great way to communicate complex information quickly and easily. Our team of designers will work with you to create a custom infographic that communicates your message in a visually appealing way. Below are some of the infographic projects we’ve worked on.

Launch805 Infographic on 25 Advanced Search Engines Other Than Google

25 Advanced Search Engines Other Than Google

While Google may be the most popular search engine, there are a number of other options available. There are many search engines out there, much more than the 25 included in this list. Learning how Google stores and utilizes the information you search for may lead to seeking out a different, more private search engine.

  • From Swisscows, known for its privacy settings, to TinEye, an advanced image search engine, there are many search engines that hold their own against Google, by offering niche or advanced features.
  • Privacy concerns are not the only reason users may seek out other advanced search engines other than Google. Some users have a more specific search request or want to search a database without the possibility of copyright claims.
  • While each search engine has its own unique features and benefits, they all provide users with a way to find the information they need.

Guide To Schema Markup For SEO

Schema Markup is a code that you put on your website to enhanced description (commonly known as a rich snippet), which appears in search results.

  • While schema and structured data are not required they are highly recommended by all major search engines to help them pull the best data from your website in a way that makes it easy for users to view on a results page.
  • Schema gives you more control over how your website shows up on Google and the information users see when they search for your product or service offering.
  • Schema and structured data improve the look of your websites listing on Google increasing potential traffic and showcasing the products, services, or information offered on your website. This will potentially decrease user bounce rate and increase your organic traffic revenue generation.
  • Having accurate schema markup will improve your website’s local search ranking and help Google prioritize your website above competitors that have not invested in this untapped SEO tactic.

10 Golden Rules of Business Blogging - Local Santa Barbara SEO Consultancy

10 Golden Rules of Business Blogging

Business blogging can be an extremely effective marketing tool. By sharing useful, relevant information, businesses can build trust and credibility with potential and current customers.

  • Blogging can help to drive traffic to your website and generate leads.
  • Make sure that your blog posts are well-written and engaging. No one wants to read a boring blog post, so put some thought into each one you write.
  • Be sure to promote your blog posts through social media and email marketing. Getting the word out about your blog will help you to reach a larger audience.
  • Don’t be afraid to experiment with different types of content. You may find that video blogging or infographics are more effective than traditional text-based posts. By trying new things, you can find what works best for your business.

10 Golden Rules of Internet Marketing

Any business that wants to succeed in the modern world needs to have a solid internet marketing strategy. There are a number of different best practices that can help businesses to connect with potential customers and promote their products or services effectively.

  • Perform Extensive Keyword Research
  • Start a Competitor Research Grid
  • Optimize Your Website to be S.E. Friendly
  • Call to action, Direct Response Site
  • “Trustworthy” in the eyes of your visitors
  • Focus on ‘off Site Promotion’
  • Start an inbound Link Campaign and optimize your on site links
  • Start a forum posting campaign
  • Create useful articles Then disseminate them across the internet
  • Submit your ‘optimized’ website to the search engines
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How To Create A High Converting Email Newsletter?

Some email marketing mistakes we see being made all the time include spam compliance issues, dull subject lines, emails not being compelling or too wordy, sending to your list too often, inneffective list building techniques, not taking the time to create sufficient value in the newsletter.

  • Email marketing, across all industries, is the most effective weapon that business owners have in their marketing arsenal.
  • The whole reason you have a web site, is to collect email addresses.
  • Email marketing remains the lowest cost return on investment marketing available to business owners today. 
  • Internet marketing conferences typically have the same mantra over and over, COLLECT EMAIL ADDRESSES. 
  • Did you know you can setup an automated email marketing system that will “pre-program” an ideal experience for your prospects and customers?

Best & Worst Times To Send Your Newsletter

You’ve prepared your email content, got a perfect subject line and tested it on all the inbox clients under the sun – but when should you actually send it?

  • The best time to send your newsletter is typically mid-week, mid-day: The tried-and-true traditional approach of sending out email campaigns in the middle of the week and in the middle of the day tends to do pretty well.
  • General know-how suggests sending emails between 1-3pm (9-11am is recommended as well). It’s safe. It’s reliable.
  • Campaign success, as always, depends on the audience. Understanding the demographics of our audience has helped us shape the content and direction of our work here at LAUNCH805

Our design services perform best for:

  • Home Improvement Companies
  • Landscaping, Garden Specialists
  • Manufacturing, Distribution Firms
  • Restaurants and Bars
  • Professional Services
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  • Healthcare Specialists
  • Cosmetic and Beauty Clinics
  • Dental Clinics
  • Legal Services Professionals
  • Retail, E-Commerce Stores

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