CALL TRACKING: Which Keywords Trigger Phone Calls?
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CALL TRACKING: Which Keywords Trigger Phone Calls?

Is There a Better Way to Track Your Phone Calls? Most people enjoy the sound of a phone ringing, especially in business (unless it’s the car warranty people, of course!). For entrepreneurs and small business owners, the sound of a phone ringing is a very good thing indeed. It means people are interested in your business and called to find more information, or perhaps…

Google Ads Experiments: 7 PRO TIPS
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Google Ads Experiments: 7 PRO TIPS

With Google’s own estimate that companies receive $2.00 in revenue for every $1.00 spent on Google Ads, it’s easy to see why so many companies rely upon Google Ads to generate leads and opportunities. Google ads appear any time someone goes online. With today’s estimates that there are over 15 billion mobile phones, this means your ads can reach anyone, anywhere. However, it’s not…

Remarketing Campaigns Increase Your ROI
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Remarketing Campaigns Increase Your ROI

When it comes to a marketing budget, every dollar is precious, and you need to squeeze as much mileage out of each marketing tactic as possible. That is why the concept of remarketing makes so much sense. Although marketers would love to be able to just drive prospects to a website or retail location, where they make an immediate purchase, the real outcome is…

OUR NEW RADIO COMMERCIAL HITS THE AIRWAVES IN SANTA BARBARA
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OUR NEW RADIO COMMERCIAL HITS THE AIRWAVES IN SANTA BARBARA

Take a listen to our new radio commercial, being heard on 92.9 KjEE  At Launch 805 our core competency is inbound marketing. We create an advanced inbound marketing strategy using the website as the primary marketing vehicle. When promoting a business, We follow a “multi-touch” marketing approach. By integrating several marketing channels into a single, cohesive strategy, the campaign realizes a higher ROI. Radio advertising…

THE 5 LOVE LANGUAGES IN ONLINE MARKETING [INFOGRAPHIC]
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THE 5 LOVE LANGUAGES IN ONLINE MARKETING [INFOGRAPHIC]

A few years ago I read a book called “The 5 Love Languages“, written by well known author Dr. Gary Chapman. The five love languages describe the way we feel loved and appreciated. Depending on our individual personality types, we may feel loved differently than how our partners do. Understanding and decoding these different ways of showing love will help take the guesswork out…

Top 3 Website Visitor Tracking Tools
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Top 3 Website Visitor Tracking Tools

If you want your website to get as much traction as possible, you need to know what interests your visitors. If you fail to acquire this knowledge, you may end up putting too much effort into areas that do not interest your audience, while failing to properly develop the more interesting content that is popular on your website. You don’t have to have a…